Showing results for marketing

• Why use a captive portal? To discover your hidden customers.

  No one likes unnecessary friction.Technology has been the primary driving force in reducing friction, replacing long lines at the airport counter with self service kiosks, …

• Wi-Fi Marketing Or Location Analytics?

  Wi-Fi Marketing and Location Analytics are two separate technologies that both leverage existing guest Wi-Fi. Wi-Fi Marketing builds digital relationships with on-premise foot-traffic, collecting qualified, …

• The End Of Third-Party Data — Finally

  By now, most marketers are aware of the inevitable changes coming in the near future to iOS 14, Apple's latest update in privacy initiatives to …

• Wi-Fi Marketing Offers a Home Field Advantage

  In sports, home field advantage can spell the difference between whether a franchise wins or loses on a regular basis. Making a ballpark or arena …

• The Benefits Of Commercial Landlords Providing Wi-Fi To The Masses

  For 2020, the number of mobile users worldwide is forecast to grow to 7.26 billion, according to Pew Research, and now cell phones outnumber the …

• In-Store Wi-Fi: The Six Common Mistakes Retailers Make

  If you already offer free guest Wi-Fi to shoppers or are thinking about deploying it, there are a few pitfalls you want to dodge. The …